How Can You Improve Lead Generation at Virtual Events? Trade shows have had a difficult time transitioning to virtual throughout the pandemic, with lead generation in particular presenting a major challenge. Sponsors and exhibitors have shared many of the issues associated with trying to generate leads at virtual trade shows and conferences, including the...

6 Strategies to Market Hybrid Events to Virtual and Live Attendees The new challenge that has surfaced for event planners is that their virtual offerings must be attractive enough to entice a remote audience with its options; but yet, avoid taking away the motivation for an in-person event.  Both in-person and remote involvement have distinct advantages,...

ST Engineering InnovD Showcase Today, the need for digitalisation and innovation to transform the way we operate is more urgent than ever. This sentence is applicable across every industry – including the events sector. Which is why we are immensely proud of how we managed to conduct ST Engineering’s InnovD Showcase Virtual Event.  ST Engineering seeks to...